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Privacy Policy

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Privacy Policy

Happy Fashion (“we”, “our”, “us”) values your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, store, and safeguard your information when you visit our website and use our services. By accessing or using our website, you agree to the terms outlined in this Privacy Policy.

1. Information We Collect

We collect different types of information to provide and improve our services.

A. Information You Provide Directly

While using our services, you may provide us with personally identifiable information, including but not limited to:

  • Full Name

  • Email Address

  • Phone Number

  • Billing & Shipping Address

  • Payment details (processed securely through payment gateways)

  • Any information shared through feedback forms, messages, or chat

If you transact with us, we may collect billing information and payment-related details necessary to process your order.

We collect different types of information to provide and improve our services. A. Information You Provide Directly While using our services, you may provide us with personally identifiable information, including but not limited to: Full Name Email Address Phone Number Billing & Shipping Address Payment details (processed securely through payment gateways) Any information shared through feedback forms, messages, or chat If you transact with us, we may collect billing information and payment-related details necessary to process your order  

B. Usage Data

We may automatically collect certain information when you visit our website, including:

  • IP Address

  • Browser type and version

  • Device type and operating system

  • Pages visited

  • Time and date of visit

  • Time spent on pages

  • Unique device identifiers

This information helps us improve website functionality and user experience.

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C. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to:

  • Track website activity

  • Improve user experience

  • Analyze traffic patterns

  • Remember login preferences

You may disable cookies through your browser settings; however, some website features may not function properly if cookies are disabled.

We do not store sensitive personal information in cookies.

2. How We Use Your Information

Happy Fashion uses collected data to:

  • Process and deliver orders

  • Communicate order updates

  • Provide customer support

  • Improve website performance

  • Detect and prevent fraud

  • Enforce Terms & Conditions

  • Inform you about offers, products, and updates (if opted in)

  • Conduct optional surveys to improve user experience

We may use anonymized data for analytical purposes.

3. Retention of Data

    • We retain your Personal Data:

      • For as long as your account remains active

      • As necessary to fulfill legal obligations

      • To resolve disputes

      • To enforce agreements

      Usage data is generally retained for a shorter period unless required for security, legal, or analytical purposes.

      Upon account deletion, your data may be deleted or anonymized unless retention is required by law.

4. Transfer of Data

  • Your information may be transferred to and processed on servers located in India.

    If you are accessing the website from outside India, your information may be transferred to India, where data protection laws may differ from your jurisdiction.

    By submitting your information, you consent to such transfer.

5. Deletion of Data

  • You have the right to request deletion of your personal data, subject to applicable legal requirements.

    Upon receiving a verified request:

    • We will delete your data from our records.

    • The deletion process may take up to 7 working days.

    Certain information may be retained if required for legal compliance or fraud prevention.

6. Security of Data

  • We implement commercially reasonable security measures to protect your information.

    Sensitive data such as payment details are encrypted using secure encryption protocols.

    However, no method of transmission over the Internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Service Providers

  • We may engage third-party service providers for:

    • Website hosting

    • Payment processing

    • Logistics & delivery

    • Analytics services

    • IT maintenance

    These service providers access your data only to perform specific tasks on our behalf and are bound by confidentiality obligations.

8. Google Analytics

  • We use Google Analytics to analyze website traffic and user behavior.

    Google may use collected data to personalize ads within its network. You may opt out by installing the Google Analytics opt-out browser add-on.

9. Sharing of Personal Information

  • We may share personal information:

    • With affiliates to prevent fraud

    • With payment gateways for processing transactions

    • With logistics partners for delivery

    • If required by law or court order

    • To protect the rights, property, or safety of Happy Fashion or users

    We do not sell personal information to third parties.

10. Links to Other Websites

  • Our website may contain links to third-party websites.

    We are not responsible for the privacy practices or content of such external sites. Users are advised to review their respective privacy policies.

11. Your Rights & Access to Information

  • You have the right to:

    • Access your personal information

    • Update or correct inaccuracies

    • Request deletion of your data

    • Withdraw consent for marketing communications

    To exercise these rights, please contact us using the details below.

12. Data Storage Duration

  • We retain personal information only as long as necessary to:

    • Provide services

    • Comply with legal obligations

    • Prevent fraud

    • Improve services

    After termination of your account, certain data may be retained for legal and archival purposes.

13. Updates to This Privacy Policy

  • We may update this Privacy Policy from time to time.

    Changes will be posted on this page with an updated “Last Updated” date.

    Continued use of the website after changes constitutes acceptance of the revised policy.

14. Contact Us

  • For any questions regarding this Privacy Policy, please contact:

    Customer Grievance Officer
    Happy Fashion
    In front of Pillar No. 80, Dharma Market
    Noida Sec 27 (Atta Market)
    Noida – 201301

    We will respond to all queries within a reasonable time frame.

Final Note

  • By using our website, registering an account, or making a purchase, you consent to the collection and use of your information as described in this Privacy Policy.